Privacy Policy

Scope

This is the Privacy Policy for Lakeside Management Group Limited, a management consultancy based in London, UK.Throughout this document, we refer to the company as “LMG” or “we.”

This policy applies to visitors of the following websites:

• lakeside-management-group.com
• lakeside-analytics.com
• lakeside-associates.com

Note: The affiliated platform lakeside-publishing.com is operated independently and maintains its own privacy and cookie terms.

1. Responsible Party for Data Processing

Lakeside Management Group Limited

Company No.: 10808762

Registered Office:
71–75 Shelton Street,
Covent Garden,
London WC2H 9JQ,
United Kingdom

Email: info@lakeside-management-group.com
Phone: +49 179 671 4845

We act as the data controller for personal data collected through the websites listed above.

2. What This Policy Covers

This Privacy Policy outlines how we collect, process, and protect your personal data in compliance with:

• The UK General Data Protection Regulation (UK GDPR)
• The UK Data Protection Act 2018

3. What Personal Data We Collect

We collect only the data necessary to provide information, respond to inquiries, or deliver services.

This includes:

• Name, email address, and contact details
• Company name and role (if provided)
• IP address and browser information
• Usage data and website interactions
• Voluntary submissions via contact or intake forms

We do not collect sensitive personal data unless explicitly provided with your informed consent.

4. How We Collect Data

Data is collected:

• Directly — via contact forms or communication you initiate
• Automatically — through cookies and analytics tools
• Indirectly — during events, webinars, or client intake

5. Legal Basis for Processing

We process data under the following lawful bases:

• Legitimate interest – to respond to inquiries or monitor site performance
• Contractual necessity – when delivering services
• Legal obligation – for tax, compliance, and corporate record-keeping
• Consent – for optional tracking, communications, or downloads

6. Purpose of Processing

Your data is used for:

• Respond to questions or service inquiries
• Deliver consulting, coaching, or analytical services
• Managing client relationships
• Improve system performance and website usability
• Maintain lawful operation of digital platforms

7. Cookies and Tracking

Essential cookies are used to ensure site functionality.

Optional analytics cookies (e.g. Google Analytics) may be used only with your explicit consent via the cookie banner.

For more details, please refer to our Cookie Policy.

8. Data Sharing

We do not sell your data.

Data may be shared only with:

• Trusted service providers (e.g. web hosting, analytics, CRM tools)
• Legal or regulatory authorities, when required
• Project-specific partners under non-disclosure and data protection terms

All partners are contractually obligated to protect your data.

8a. Additional Notes for Lakeside Analytics

Lakeside Analytics includes interactive forms and diagnostic tools for AI readiness and digital transformation.

We may collect:

• Contact information (e.g., name, email, organization)
• Responses to self-assessment tools or interest checklists

These are processed for advisory purposes only, under Article 6 (1)(b) and (1)(f) UK GDPR (contract and legitimate interest). No personal responses are published or shared. Aggregated results may be used to refine service offerings.

8b. Additional Notes for Lakeside Associates

There are currently no specific notes for Lakeside Associates

9. International Transfers

If personal data is transferred outside the UK or EEA (e.g. via cloud-based platforms), we ensure compliance via:

• Standard Contractual Clauses (SCCs)
• UK Addendum for non-EEA partners
• Appropriate Data Processing Agreements (DPAs)

10. Data Retention

We retain data only as long as necessary:

• Inquiries: up to 12 months
• Client/project files: up to 7 years
• Website analytics data: anonymized or deleted after 14 months

11. Your Rights

You have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion or restriction of processing
• Withdraw consent (where applicable)
• Request data portability
• Lodge a complaint with the UK Information Commissioner’s Office (ICO): www.ico.org.uk

To exercise these rights, contact us via the information provided in the Legal Notice.

12. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• SSL encryption
• Access controls and role-limited access
• Secure hosting via Webgo GmbH https://webgo.de(Germany)
• Regular security updates and monitoring

13. Updates to This Policy

This policy may be updated from time to time to reflect changes in law, technology, or business operations.

The current version is always available on this page with the applicable effective date.